Chris Muir's Day By Day

Friday, December 27, 2013

World's Hottest Pepper...Just Down the Road In Fort Mill, SC?

The Carolina Reaper:



The world record is nice, but it's just part of Currie's grand plan. He's been interested in peppers all his life, the hotter the better. Ever since he got the taste of a sweet hot pepper from the Caribbean a decade ago, he has been determined to breed the hottest pepper he can. He is also determined to build his company, PuckerButt Pepper Company, into something that will let the 50-year-old entrepreneur retire before his young kids grow up.

The peppers started as a hobby, grown in his Rock Hill backyard. The business now spreads across a number of backyards and a couple dozen acres in Chester County. As his business grew, Currie kept his job at a bank because he promised his wife, whom he wooed a decade ago by making her a fresh batch of salsa, he wouldn't leave the lucrative position until they were out of debt. She released him from that vow in February.

Currie has about a dozen employees. Even with the publicity of the world record, he still gets nervous about making payroll. He said the attention has helped him move closer to the goal of making PuckerButt self-sustaining.

Currie's peppers aren't just about heat. He aims for sweetness, too. He makes sauces and mustards with names like "Voodoo Prince Death Mamba," "Edible Lava" and "I Dare You Stupit" with a goal to enhance the flavor of food.


Guy has a flair for names too, doesn't he?

1 comment:

Old NFO said...

I'll pass... I like my taste buds still intact!!! :-)