The Melt Bar & Grilled in Lakewood, Ohio, is offering a 25% lifetime discount to patrons who tattoo an image of the restaurant's grilled cheese sandwich on their bodies.
The restaurant even has a reciprocal agreement with a local tattoo parlor to discount said tattoo by $25.
That's really just taking NASCAR-style branding a bit further, isn't it? Of course, you'd have to choose the restaurant carefully, since most restaurants fail within the first two years; but how about translating this to other businesses? Would you gunbloggers be willing to tattoo "Cabela's" on your arm to receive an ammo discount? How about "Bass Pro Shops" for a discount on fishing gear?
Would you take a multi-thousand-dollar discount on a car if it required that you have the car painted in the logo of a soft drink company such as Coca-Cola? What about your house? If your local government allowed it, would you paint "Use Trojan Condoms!" on your barn roof, similar to the old "See Rock City!" barns that used to pepper the interstates in the South?
Hell, how about naming rights to your children? "Here's my son JIF, and my daughter StayFree. We're getting Grandpa George renamed Grandpa Depends, he'll get a 30% discount on his incontinence briefs from now on."
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1 comment:
Nope, wouldn't do it for any amount of money. Well maybe if they paid me a couple of thou a week ...
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